{"id":51974,"date":"2022-07-04T11:23:08","date_gmt":"2022-07-04T14:23:08","guid":{"rendered":"https:\/\/swimchannel.net\/br\/?p=51974"},"modified":"2022-07-04T18:05:44","modified_gmt":"2022-07-04T21:05:44","slug":"speedo-colhe-frutos-dos-investimentos-2022","status":"publish","type":"post","link":"https:\/\/swimchannel.net\/br\/speedo-colhe-frutos-dos-investimentos-2022\/","title":{"rendered":"Speedo colhe frutos dos investimentos 2022"},"content":{"rendered":"
Terminou neste ultimo dia 3 de julho, o campeonato mundial de esportes aqu\u00e1ticos, organizado pela FINA (Federa\u00e7\u00e3o Internacional de Nata\u00e7\u00e3o). \u00a0O evento foi realizado num per\u00edodo de 17 dias, com 5 modalidades aqu\u00e1ticas, tudo isso na maravilhosa cidade de Budapeste.<\/p>\n
O Brasil teve campanha honrada, com a conquista de cinco medalhas, sendo duas de ouro, uma de prata e duas de bronze. Um dos dados mais impressionantes, \u00e9 que 100% das medalhas vieram atrav\u00e9s das bra\u00e7adas de atletas do Speedo Elie Team<\/p>\nNicholas Santos e Speedo um dos contratos de maior dura\u00e7\u00e3o da nata\u00e7\u00e3o mundial.<\/figcaption><\/figure>\n
Come\u00e7ando por Nicholas Santos, o nadador mais veterano da nata\u00e7\u00e3o internacional a subir em p\u00f3dio no campeonato mundial da FINA, com 42 anos. Vale ressaltar a trajet\u00f3ria do velocista, nos 50m borboleta, no evento. Primeiramente conseguiu a classifica\u00e7\u00e3o para a semifinal na 14\u00aa posi\u00e7\u00e3o, na sequencia classificou para a final na 8\u00aa posi\u00e7\u00e3o e \u00a0depois conquistou a expressiva medalha de prata com 22s78 cent\u00e9simos, atr\u00e1s somente do multicampe\u00e3o ol\u00edmpico, o norte americano Caeleb Dressel<\/p>\n
Vale lembrar que Nicholas \u00e9 patrocinado pela Speedo h\u00e1 duas d\u00e9cadas, sendo um dos contratos de maior dura\u00e7\u00e3o, em toda a historia da nata\u00e7\u00e3o internacional.<\/p>\n“Cachorr\u00e3o” \u00e9 medalha de bronze nos 400m livre com 3min43s31.<\/figcaption><\/figure>\n
Ainda no come\u00e7o do evento, Guilherme Costa, apelidado de \u201cCachorr\u00e3o\u201d, estabeleceu cinco recordes sul-americanos, alcan\u00e7ou 3 finais no evento e conquistou a maravilhosa medalha de bronze nos 400m livre com 3min43s31. O incans\u00e1vel atleta, ainda voltou para a nata\u00e7\u00e3o de aguas abertas, para fechar o revezamento 4x1500m, que terminou numa esperan\u00e7osa 5\u00aa posi\u00e7\u00e3o.<\/p>\nAna Marcela pentacampe\u00e3 mundial da ultramaratona de 25km.<\/figcaption><\/figure>\n
J\u00e1 sobre Ana Marcela Cunha, nossa campe\u00e3 ol\u00edmpica de T\u00f3quio, simplesmente realizou sua melhor participa\u00e7\u00e3o em campeonato mundial de esportes aqu\u00e1ticos. Venceu a prova de 5 km, conquistou o bronze na prova de 10 km e tornou-se pentacampe\u00e3 mundial na ultramaratona aqu\u00e1tica de 25 km.<\/p>\n
O pentacampeonato \u00e9 t\u00e3o expressiva que somete super estrelas da nata\u00e7\u00e3o mundial conseguiram este feito: Michael Phelps dos Estados Unidos nos 200m borboleta, Katinka Hosszu da Hungria nos 400m medley e Katie Ledecky dos Estados Unidos nos 800m livre.<\/p>\n
O retorno do investimento Speedo j\u00e1 estaria suprido, mas n\u00e3o para por a\u00ed e vale ressaltar a saltadora Ingrid Oliveira e a multiatleta Viviane Jungblut.<\/p>\nIngrid Oliveira faz melhor resultado da hist\u00f3ria dos saltos ornamentais em campeonatos mundiais<\/figcaption><\/figure>\n
Ingrid simplesmente conquistou a melhor coloca\u00e7\u00e3o da hist\u00f3ria dos Saltos Ornamentais do Brasil, terminado na 4\u00ba coloca\u00e7\u00e3o na plataforma de 10 metros. Muito pr\u00f3ximo da medalha de bronze.<\/p>\nViviane Jungblut conquista resultados hist\u00f3ricos na nata\u00e7\u00e3o de piscina e \u00e1guas abertas<\/figcaption><\/figure>\n
J\u00e1 Viviane Jungblut, participou de duas finais na nata\u00e7\u00e3o de piscina, nas provas de 800m e 1500m livre, representando a melhor fase feminina da nata\u00e7\u00e3o nacional e ainda foi top 8 nas \u00e1guas abertas na prova de 5 km e revezamento 4x1500m.<\/p>\n
A rela\u00e7\u00e3o entre patrocinado e patrocinador vai muito al\u00e9m de conquistar medalhas. As melhores parcerias envolvem a\u00e7\u00f5es conjuntas, produ\u00e7\u00e3o de cat\u00e1logos, cria\u00e7\u00e3o de novos produtos ou at\u00e9 mesmo elabora\u00e7\u00e3o de document\u00e1rios (como o exemplo: Jornada a T\u00f3quio, com Ana Marcela, 100% produzido pela Speedo).<\/p>\n
Ainda antes do nascimento da SWIM CHANNEL<\/strong>, atuei por cinco anos no departamento de Marketing da Speedo Brasil, entendendo o qu\u00e3o respeitosa \u00e9 a verba de patroc\u00ednio, ao analisar o faturamento da empresa x investimento. Com 44 anos de exist\u00eancia, n\u00e3o seria exagero informar que \u00e9 marca com mais tradi\u00e7\u00e3o no quesito patroc\u00ednio, para a nata\u00e7\u00e3o nacional.<\/p>\n","protected":false},"excerpt":{"rendered":"
Campeonato Mundial de Budapeste \u00e9 marco na campanha de marketing da marca esportiva.<\/p>\n","protected":false},"author":7,"featured_media":51975,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[58],"tags":[14,47,1883,96,815,4864,5,91,312,543],"class_list":["post-51974","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-campeonato-mundial","tag-aguas-abertas","tag-ana-marcela-cunha","tag-campeonato-mundial-de-desportes-aquaticos","tag-fina","tag-guilherme-costa","tag-ingrid-oliveira","tag-natacao","tag-nicholas-santos","tag-speedo","tag-viviane-jungblut","post_format-post-format-gallery"],"yoast_head":"\n
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