{"id":76537,"date":"2025-10-10T13:32:40","date_gmt":"2025-10-10T16:32:40","guid":{"rendered":"https:\/\/swimchannel.net\/br\/?p=76537"},"modified":"2025-10-15T08:47:53","modified_gmt":"2025-10-15T11:47:53","slug":"blueseventy-da-oceania-para-o-mundo","status":"publish","type":"post","link":"https:\/\/swimchannel.net\/br\/blueseventy-da-oceania-para-o-mundo\/","title":{"rendered":"Blueseventy: da Oceania para o mundo"},"content":{"rendered":"

Se o mundo \u00e9 aproximadamente 70% de \u00e1gua e 30% de terra, n\u00f3s nadadores estamos no lugar certo. Inspirado neste conceito, o nome Blueseventy remete a duas palavras, blue<\/em><\/strong> (azul, simbolizando a \u00e1gua) e seventy <\/em><\/strong>(referente a 70% do planeta coberto de \u00e1gua).<\/p>\n

Nascida na Nova Zelandia, na Oceania, no ano de 1993 sob o nome Direct Innovations, a marca apresentou r\u00e1pido crescimento e em pouco tempo j\u00e1 era a licenciada de roupa de borracha de ningu\u00e9m menos que o Ironman. J\u00e1 deu para notar o quanto a empresa entende de roupa e borracha n\u00e9? A partir de 2005 passou a utilizar seu atual nome: Blueseventy.<\/p>\n

\"\"
Traje Blueseventy – Foto: Reprodu\u00e7\u00e3o<\/figcaption><\/figure>\n

Trabalhando de maneira constante, a empresa obteve excelente resultados no Triathlon e na nata\u00e7\u00e3o internacional ao longo de sua exist\u00eancia. Um grande salto na empresa aconteceu com a linha de produtos chamada de Pointzero 3 Swimskin, traje aprovado para o Triathlon Ol\u00edmpico, que teve enorme repercuss\u00e3o nos Jogos de Pequim-2008.<\/p>\n

J\u00e1 na nata\u00e7\u00e3o, quem n\u00e3o lembra da era dos super trajes? A Blueseventy tinha o \u201calucinante\u201d traje Nerocomp, que na \u00e9poca tinha diversos nadadores adeptos com destaque para o sul-africano Cameron van den Burgh, que bateu recorde mundial dos 50m peito em piscina de 25 metros utilizando o traje em quest\u00e3o.<\/p>\n

\"\"
Jess Evans – Foto: Scottie TPhoto<\/figcaption><\/figure>\n

A prop\u00f3sito, van den Burgh j\u00e1 esteve no Brasil em algumas ocasi\u00f5es, uma delas para nadar o Desafio Raia R\u00e1pida, no ano de 2013, evento produzido pela Effect Sport e Swim Channel em parceria com a Rede Globo.<\/p>\n

A qualidade dos produtos vai al\u00e9m da consagrada roupa de borracha e inclui \u00f3culos de nata\u00e7\u00e3o, acess\u00f3rios, trajes de Triathlon, mochilas, roup\u00f5es, linha de sunga e mai\u00f4 e muito mais.<\/p>\n

No Brasil a marca \u00e9 licenciada h\u00e1 cerca de cinco anos, sob a gest\u00e3o de Fabio Fraga. A Bluesenty Brasil tamb\u00e9m tem loja pr\u00f3pria, com sede na Rua Clodomiro Amazonas, n\u00famero 1158, na cidade de S\u00e3o Paulo, al\u00e9m de um enorme showroom a disposi\u00e7\u00e3o dos clientes.<\/p>\n

\"\"
Nicholas Santos – Foto: Reprodu\u00e7\u00e3o<\/figcaption><\/figure>\n

Como licenciada, a empresa tem autonomia para a\u00e7\u00f5es especiais, como o caso a linha nomeada: Nicholas Santos by Blueseventy. Para quem \u00e9 leitor da Swim Channel, Nicholas Santos n\u00e3o precisa de apresenta\u00e7\u00f5es, por\u00e9m, \u00e9 sempre bom lembrar que \u00e9 o ex-recordista mundial dos 50m borboleta e atleta da sele\u00e7\u00e3o brasileira com mais de duas d\u00e9cadas no time (recorde absoluto de um atleta na perman\u00eancia de uma sele\u00e7\u00e3o nacional de nata\u00e7\u00e3o).<\/p>\n

Mas o grande destaque da Bluesenty Brasil \u00e9 patroc\u00ednio do evento de Triathlon mais famoso: o Ironman Brasil.<\/p>\n

Al\u00e9m da loja f\u00edsica, a Blueseventy conta um did\u00e1tico site institucional, com acesso a cole\u00e7\u00e3o completa. Confira mais detalhes no link oficial da marca aqui: https:\/\/www.blueseventybrasil.com.br<\/a>.<\/p>\n

 <\/p>\n

Gostaria de receber as not\u00edcias de nata\u00e7\u00e3o e \u00e1guas abertas no seu email?<\/p>\n

Cadastre-se aqui<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Se o mundo \u00e9 aproximadamente 70% de \u00e1gua e 30% de terra, n\u00f3s nadadores estamos no lugar certo. Inspirado neste conceito, o nome Blueseventy remete a duas palavras, blue (azul, simbolizando a \u00e1gua) e seventy (referente a 70% do planeta coberto de \u00e1gua). Nascida na Nova Zelandia, na Oceania, no ano de 1993 sob o […]<\/p>\n","protected":false},"author":7,"featured_media":76538,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[137],"tags":[6629,6630,5,91],"class_list":["post-76537","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-natacao","tag-blueseventy","tag-cameron-van-den-burgh","tag-natacao","tag-nicholas-santos","post_format-post-format-gallery"],"yoast_head":"\nBlueseventy: da Oceania para o mundo - Swimchannel<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/swimchannel.net\/br\/blueseventy-da-oceania-para-o-mundo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Blueseventy: da Oceania para o mundo - Swimchannel\" \/>\n<meta property=\"og:description\" content=\"Se o mundo \u00e9 aproximadamente 70% de \u00e1gua e 30% de terra, n\u00f3s nadadores estamos no lugar certo. Inspirado neste conceito, o nome Blueseventy remete a duas palavras, blue (azul, simbolizando a \u00e1gua) e seventy (referente a 70% do planeta coberto de \u00e1gua). 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